23 Jun Tribune Broadcasting Receives 26 PromaxBDA Local Station Promotion and Marketing Awards
June 23, 2016 – Tribune Broadcasting’s local TV stations in-house creative teams were awarded 25PromaxBDA Local Station Promotion and Marketing Awards; 7 Gold, 11 Silver and 8 Bronze. These awards honor outstanding achievement in local broadcast marketing and promotion — the multi-platform campaigns, promos and social media innovations that build loyal viewership and create the local television brands. The awards were presented today at the Promax Station Summit Conference in Las Vegas.
“Once again, Tribune Broadcasting was honored among the best marketers in the industry as evidenced by this wonderful recognition from Promax, “said Marshall Hites, SVP Marketing and Creative Services. I am incredibly proud of the award-winning work our stations have produced.”
All Tribune Broadcasting production and design work was done entirely in-house.
The following is a list of Tribune Broadcasting’s award winning creative:
GOLD
TOTAL PACKAGE DESIGN – STATION/CHANNEL: ON-AIR
CBS4 Indianapolis Branding
Tribune Creative
PROGRAM PROMOTIONAL SPOT
Two Teams, One Station
WPIX
GENERAL ENTERTAINMENT: PROGRAM PACKAGE
Holiday Fix Open
SFL-TV
INFORMATIONAL GRAPHICS – NEWS
CBS4 Indianapolis
Tribune Creative
BEHIND THE SCENES” PROMOTION: LONG/SHORT FORMAT
CBS4 Launch Behind The Scenes
Tribune Media – Indy
GENERAL BRANDING/IMAGE CAMPAIGN – SMALL MARKET DMA 50+
WGNO-TV God Bless Louisiana Promo Campaign
WGNO-TV
BEST VOICE OVER PERFORMANCR
WGNO-TV God Bless Louisiana Promo Campaign
WGNO-TV
SILVER
GENERAL ENTERTAINMENT: PROGRAM PACKAGE
LEGO FLASH
KPLR/Tribune Broadcasting
GENERAL BRANDING/IMAGE CAMPAIGN – MEDIUM MARKET DMA 26-50
Fox CT or Fox 61 Campaign
WTIC
HOLIDAY/SPECIAL EVENT PROMOTION
Deck The Halls of FOX59
Tribune Media
NEWS: OPEN/TITLES/BUMPERS
Untold Stories: Vietnam Veterans
Tribune Creative
SPORTS PROGRAM SPOT (NOT A LIVE EVENT/GAME)
WGN Chicago White Sox Launch Spot
WGN-TV
PROMO – SPORTS
Two Teams, One Station
WPIX
SPORTS: OPEN/TITLES/BUMPERS
Asics LA Marathon
KTLA
LIVE EVENT SPOT
Raiders Preseason Football
KTLA
ENTERTAINMENT PROGRAM SPOT
Seinfeld Baseball
WPIX
HOLIDAY/SEASONAL/SPECIAL EVENT PROGRAM SPOT
Valentine’s Day Card
WPIX
DAYPART/BLOCK OF PROGRAMS SPOT
Real NYC Comedy
Tribune Creative
BRONZE
GENERAL BRANDING/IMAGE CAMPAIGN – MEDIUM MARKET DMA 26-50
WTTV Legacy
Tribune Media – Indy
GENERAL BRANDING/IMAGE CAMPAIGN – LARGE MARKET DMA 1-25
PIX11 WOMEN
WPIX-TV NEW YORK
HOLIDAY/SPECIAL EVENT PROMOTION\
WGN Chicago’s Merry Own
WGN-TV
PROGRAM SPECIFIC PROMO – NEWS
Untold Stories: Vietnam Veterans
Tribune Creative
DAYPART/BLOCK OF PROGRAMS SPOT
No News Just Laughs
SFL-TV
GENERAL BRANDING/IMAGE: NEWS STATION IMAGE – SMALL MARKET DMA 50+
WGNO-TV God Bless Louisiana Promo “Water”
WGNO-TV
ON-AIR COMMERCIAL ADVERTISEMENT
We’ve Seen It All!
WPIX
PROGRAM PROMOTION SPOT OR CAMPAIGN: ENTERTAINMENT
Seinfeld Baseball
WPIX
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Tribune Media Company (NYSE: TRCO) is home to a diverse portfolio of television and digital properties driven by quality news, entertainment and sports programming. Tribune Media is comprised of Tribune Broadcasting’s 42 owned or operated local television stations reaching approximately 50 million households, national entertainment network WGN America, whose reach is approaching 80 million households, Tribune Studios, and Gracenote, one of the world’s leading sources of TV and music metadata powering electronic program guides in televisions, automobiles and mobile devices. Tribune Media also includes Chicago’s WGN-AM and the national multicast networks Antenna TV and THIS TV. Additionally, the Company owns and manages a significant number of real estate properties across the U.S. and holds other strategic investments in media. For more information please visit www.tribunemedia.com.
Media contact:
Jessica Bellucci
VP/Communications
Tribune Broadcasting
Jessica@tribunemedia.com